SODEX

Sodex (aka social detox) is an app that helps combat social media addiction through a healthier management system. The app fosters a friendly competitive environment, motivating users to support each other while also implementing actionable strategies to address mindless scrolling and addiction.




Our goal with SODEX is to:


-> Promoting conscious media use by designing to reveal habits.

-> Disrupting habit loops with strategies to redirect addictive behaviors.

-> Delivering satirical commentary to expose social media manipulation.

-> Nurturing natural behavior awareness through organic, mindful interactions.

UIUX

VIsual

design

Research

Team


Mason Kang

Clarice Du

Tools


Figma, Miro

Adobe CC

Duration


Fall 2023

1 months

Problem Space + Research

How can interaction designers reduce the unethical consequences of existing digital media?

Our group started by gaining insight into the impact of unethical, addictive features in social media on users. Rather than entirely altering these features, we're focusing on addressing the related issues and emotions to achieve our goals.

Our secondary research, including user interviews, revealed that design systems like infinite scrolling and the Hooked Model drive social media addiction for engagement and ad revenue. Users cited FOMO, negative self-comparisons, escapism, and peer-driven early adoption as factors reinforcing this dependency.

SYNTHESIS: Our goal is to make users more aware of their social media habits and break the addiction cycle fostered by these platforms. Our research delves into addiction causes and habit-forming factors, seeking ways to disrupt mindless consumption and satirize the addiction, resulting in user self-awareness.

During our brainstorming and storyboarding process, our team formulated 'how might we' questions to define our app's features and focus areas. We reconsidered our target user, shifting from adolescents to a broader demographic.

Low Fidelity

INSPIRED BY SPOTIFY WRAP

We wanted to create an app to augment existing social media, incorporating features like a 'Spotify Wrapped' style analysis, usage analytics, and alternatives for mental health improvement and habit-breaking.

Mid Fidelity

New features added after user testing

After user testing, we went on to make menu bar clearer with icon descriptions and add features like app-specific analytics and improvement metrics.

Final

SOCIAL DETOX [WEB DESIGN]